Welcome to the 21st century.
In addition to regularly videotaping the radio address, officials at the transition office say the Obama White House will also conduct online Q&As and video interviews. The goal, officials say, is to put a face on government. In the following weeks, for example, senior members of the transition team, various policy experts and choices for the Cabinet, among others, will record videos for Change.gov.
But online political observers say President-elect Obama’s innovative online fueled campaign will likely evolve into a new level of online communication between the public and the White House–the Internet-era version of President Franklin Roosevelt’s famous “fireside chats” between 1933 and 1944,
“The Obama team has written the playbook on how to use YouTube for in a YouTube interview last year that he plans to have ‘fireside chats’ on video, and we expect his administration will launch a White House YouTube channel very soon after taking office.”. Not only have they achieved impressive mass — uploading over 1800 videos that have been viewed over 110 million times total — but they’ve also used video to cultivate a sense of community amongst supporters,” said Steve Grove, head of news and politics at YouTube. “Obama told us
Added Ellen Miller of the Sunlight Foundation, a D.C.-based nonprofit that advocates for government transparency: “We’re living, after all, in the Internet era. This is an individualized version of the ‘fireside chats.’ It’s not delivered between. but whenever anyone wants to see it. I don’t know if it necessarily creates transparency — it’s still a controlled, one-way message. But it creates the aura of a much more accessible presidency.”